Primp Powder Pout - a Make-Up Artist's Life


Primp Powder Pout

Primp Powder Pout
Ashley Kay Gifford Make-up & Hair Artist

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My name is Ashley Kay and I am Primp Powder Pout. 

I spend my days recording tutorials, reviews, writing blogs and making people beautiful running after my son and when I have time, actually doing a bit of painting as well. 

Do you want me to review your brilliant product? Please get in touch if you are interested! 

Email me at:

Love to all!

A Make-up Artist's Life

A behind the scenes look at the life of a professional UK based make-up artist, along with inside industry tips, tutorial, product information and general gossip!

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Tuesday, 28 March 2017

Spring Has Sprung - New Hair and Makeup Tutorials | Primp Powder Pout

Spring is here! It's not my favourite time of year due to it's inconsistencies but the sunny weather RIGHT NOW is making me super happy!

What has also made me happy is the fact I've managed to produce a good amount of tutorials this year already! 

I have started filming videos and writing for Mybaba which is a great Mummy Blog dedicated to all momma and papas to be and those with bubbas already! 

I've really started to focus on makeup that is great for those on the go, momma's without much time to make themselves presentable and feeling somewhat human! 

It doesn't take much makeup to feel fresh as a daisy and doesn't take much more to take that day look to an evening look! Here are the lovely blog's I have written so far for MyBaba -2017 Makeup Tutorial My No Makeup Makeup- ,  Beautiful Natural Date Night Makeup, My Easy Blowdry Tutorial. 

The blog posts list everything I used but of course below are the videos, if you want to watch them!

Lynsey as my model for this fresh faced tutorial that can see you through to summer!

Lisa rocking the naturally beautiful date night makeup!

My natural No-Makeup Makeup Tutorial! This is my go-to look!

This is my easy blow-dry routine that gives me bounce and softness without the fuss!

Wednesday, 22 February 2017

11 Lifestyle Changes That will Boost your Mental Health

I have a lovely guest post by Eve! Check it out below!
Most people think that maintaining their physical health only leads to a better and healthy lifestyle. But that is not enough! Maintaining your mental health along with the physical health is much important. You need to take some positive steps in order to improve your lifestyle which will boost up your mental health as a result. Here are some of the changes that you need to make in your lifestyle if you want your mind to be in good health.
  1. Exercise should be your priority
Make a habit of exercising daily because it not only regulates your physical activity but also fights against depression and anxiety. Exercising regularly improves certain areas of the mind such as better academic performance as well as saves the person from the risks of memory loss. So, take steps towards ensuring that you will make exercise a habit. For example - setting up a gym in your garage or signing up at a nearby gym.
  1. Pay attention towards nutrition
You should take a rainbow diet every day. The reason why it is called a rainbow diet is because it contains vegetables and fruits of different colors and incorporates oily fish. Just watch out the calories and eat what you want. Remember what your granny said about fish being the brain food? Well, she was absolutely right!
  1. Let nature be your company
Having a long walk in the woods or lying beneath the trees impacts your physical and mental health in numerous ways. It is important to have a contact with nature, whether you go for a walk, listen to the birds singing, expose yourself to sunlight or just sit silently somewhere out there. Interacting with nature even for a while reduces stress and depression.
  1. Spend time with friends and family
Taking some time out for your friends and family from a busy routine is necessary to avoid getting mentally ill. If you tend to isolate yourself from the social circle, then there are high chances you will get depressed or develop anxiety. Therefore, spend time with your family and friends on daily basis to keep your relationships healthy and your mind relaxed.

  1. Take out time for recreation
If you spend most of your time either sitting in your workspace or lying down on the couch at home, you are going to regret it as you age. You need to move a muscle to stay healthy and active in the long run. Even if you go out for a little while but you do it consistently, it would have a great impact on your health. Try some outdoor activity that tends to engage your concentration and intellect.
  1. Moderation and stress management
There are plenty of relaxation techniques ranging from muscle relaxation to yoga and meditation that help you stay at peace with yourself. It is important to relax at times and embrace feelings like anger, depression, anxiety etc. If you feel depressed or stressed, instead of becoming a victim, you should definitely fight against it.
  1. Be open about mental health issues
What do you do if you catch a cold? You see a doctor, similarly, if you have a mental illness, you need an expert to diagnose and fix it for you. Don’t feel bad about yourself or confuse a disease with some personality trait. There is nothing wrong with getting yourself checked and treating yourself to overcome the issue. What’s actually wrong is not getting yourself treated and let your mind suffer only because you chose so.

  1. Care for others
Try to help other people more often. Offer your services and care to others so that you get that feeling of affection and closeness from others. This will help you step out of that circle of isolation created in your mind.
  1. Sleep properly
Getting a good sleep and waking up in the morning at an appropriate time helps your mind stay fresh and remain active for the whole day. Staying up late at night and sleeping through the day makes you feel lazy and your body muscles don’t get enough energy that they would probably get from a sound sleep.
  1. Avoid caffeine
Try to avoid caffeine. This doesn’t mean you quit coffee altogether, but try to cut it down to once a day, better yet once every three days. Don’t go hard on yourself by quitting cold turkey. Your mind will process it as a necessary activation trigger and then you won’t be able to go without it.
  1. Avoid unnecessary pills and anti-depressants
Anti-depressants never do any good to anyone, rather they are a drug for cases where there usage is inevitable. If you are too burdened at work or your relationship is going through a rough patch, don’t think of antidepressants as an answer. Try to practice other stress management techniques that will help you in a longer run.

As soon as you start practicing the above-mentioned things, your mental health will get better.

Friday, 16 December 2016

My Botox Experience & Review at Enhanced Face and Body | Primp Powder Pout


It's one week on Sunday! Woot! I love this time of year. Though I do wish it was a little colder. It is just way too warm at the moment!

Anyway, today I thought I would let you all in on a little secret. A month ago I decided to treat myself to a little bit of facial aesthetics. I decided it was time to test out a little bit of Botox. 

I have been a bit reluctant to discuss it because there is so much negativity surrounding it. I really didn't want to agro of people telling me WHY I SHOULDN'T have it etc! To be honest, I would have typically been one of those people that frowns at the idea of something like botox, however, curiosity got the better of me. 

One of the things I was most nervous about was finding someone reputable to do my treatment. this isn't one of those things you just look up online and choose the first person that pops up. This is a delicate procedure and if done incorrectly could leave you with a temporary droop or overly lifted face and that's just NO GOOD!

Once I did my research, I decided to test the waters with Jenna from Enhanced Face and Body in Cambridge. 

From the moment I sat down with Jenna, I felt at ease. She discussed what I was after and didn't put a hard sell on me to have more Botox or treatments done, than I actually needed. 
Then, after my consultation, I booked my appointment for the following week and got started! 

Here are a series of shots that my friend Lynsey took, just before the treatment. skin is crazily dehydrated as I look AWFUL! Keep reading below so you can see all of the before's and afters! 
Here can see the crows feet at the sides of my eyes
& quite a bit of puffiness under my eyes. Also my brows are heavy on my lids.  

I am quite an animated person, so this brow raise is my signature &
I really wish it wasn't! 

This is basically what my husband sees, daily. 

Before we started, Jenna mapped out where she would be injecting, to ensure it hit the right points, but also allowed her to learn my face map. 

Jenna injected in the middle of my forehead and just above my brows, frown between my brows, just under my eyebrows and in my crows feet.
Here you can see the white pencil lines, where Jenna marked my forehead.

Then with a gentle touch, Jenna worked her way around, reassuring me the entire time.
I'm not great with needles, so this was a nice touch!

After the treatment, I had a bit of pressure in the middle of my forehead, where I frown a whole heck of a lot. That soon passed and by day 4 is when everything started to kick in! I had mild panic that I would freak out of I couldn't move my face, but amazingly, I still have movement...I just look less knackered! I think the most stressful thing for me was that I couldn't work out for 24hrs afterward. No Joke! Panic stations!

Here are the Before & After. On the top is before the treatment. Below is day 4! Already feeling happy with the outcome by this point. 
I went back to see Jenna two weeks after my first treatment to see how things were looking and top up anywhere I might want...which is precisely what I did. So I had more added to my frown in the middle and a bit on my forehead. 
This is me 2 weeks and 4 days after my initial treatment and 4 days after my top up. 
I am literally blown away! I love it so much I will never go back. Jenna is an absolute genius! Next time I am definitely filming it!

Look how smooth my forehead is! Look how naturally lifted my brows are on the bottom left. There is literally NO filter on either of these. The bags are gone under my eyes! AMAZING!

If you have been toying with the idea of having it done, I can say its definitely worth it. IF you live in the Cambridgeshire area and you really want someone reputable, I can highly recommend Jenna at her beauty clinic - Enhanced Face and Body . You will not be disappointed!

Jenna also offers a plethora of other treatments that I am keen to try! She does everything from Fat Loss treatments, Dermal Fillers, Butt Lifts, Cellulite treatments and anti-aging treatements. 

So for all of those who are looking for a little bit of body or facial 'pick me up' before the Spring or Summer, then go check her out!!! 

Thursday, 24 November 2016

My Makeup Routine & Bombay Hair Wand Review + Tutorial |Primp Powder Pout

How is it  approaching end of November?? Most importantly, how is it Thanksgiving! This is my favourite foody based Holiday! I thought you should know! This blog today actually has nothing to do with Thanksgiving in any way...I just can't stop thinking about pumpkin pie - So I thought I'd tell the world! 

Today I am popping up two little video gems for you! One is my normal makeup routine. The reason I love doing these is I like to show that it doesn't take much makeup or time to look fresh and lovely! So many people tell me they don't have much time to get ready in the morning, myself included!  BUT without fail I have a little go-to routine that doesn't take me more than 5mins and sometimes can be done single handed while brushing my teeth or drying my hair (NO JOKE!)!

My second video is of an awesome product by Bombay Hair - the 5 in 1 Curling Wand (aka magic wand!) This product has become my favourite tool in my kit. I love everything about it! It's long cord, the little stand to prop it on and all of the attachments in different sizes. 

The wand would be 100% perfect if it had some sort of bag to safely transport all of the attachments in, but I managed to sort this myself with a clear toiletry bag I had knocking about!

Other than that one little detail, this is the best little hair tool I have used in a long long time! 
Even better is that BombayHair have given my followers 50% OFF  if they choose to purchase an item from them! Simply click - add your items to the basket and type AG50  at check out and BAM you've got your discount! 
This is a great Christmas Gift Idea!!!!! I would be over the moon if I received this! 

Woot! ENJOY!!!

Thursday, 20 October 2016

Awesome Halloween Makeup Tutorials | Primp Powder Pout

Yip Yip! Halloween is just around the corner and I have been a busy-bee, creating new looks to add to my Halloween Youtube Playlist! 

Below are the three latest tutorials I have created for this spooky season! I hope you enjoy them and have an amazing Halloween!

Easy Undead Halloween Makeup!
The only products you need for this is :
* Some dark shadow in either Grey, Brownish Red or even Black
* White face paint (only used a very small amount)
* Fake Blood

This is my easy Slasher Face Halloween Tutorial! 
The only products you need for this is:
* Moustache or Scar Wax
*Liquid Eyeliner or black faceprint
*Wound Filler
*Fake Blood (optional but helps)

Don't forget to check out the rest of my Halloween Makeup Tutorials Below:

Thursday, 15 September 2016

Top 7 Skincare Oils for Healthy, Glowing Skin

Today I have a lovely guest post by Hannah George   - all about the best skincare oils for healthy skin! 

(Skincare oils)

These days everyone wants clear skin, and they go to great lengths to achieve it. We want smaller pores, a brighter complexion, and blemish free skin. So to get it we use products, from sprays to creams to masks which drastically change our skin tone. As a result, the natural oil present in the skin is stripped off which causes irritation and leads to various skin problems.

As counterintuitive as it may seem, oils are one of the best solutions for all these problems.  Oils penetrate deep into the skin and do not clog the pores. Additionally, they have antibacterial and anti-inflammatory properties which help to keep the skin clear.

These are some of the oils which will help you to get the perfect complexion.

1.    Tea tree oil

Tea tree oil has become an essential ingredient in all kinds of products such as shampoos, soaps, creams and ointments because of its incredible healing powers. This oil comes from Australia, where nearly 300 species of tea tree are grown. Australian soldiers carry them in their first aid kits because of their antiviral and antifungal benefits. The oil is also used in a variety of ways to heal skin issues

Effective on skin problems such as  
•    Warts
•    Acne
•    Chickenpox
•    Psoriasis
•    Dry cuticles

2.    Coconut oil

Using coconut oil is a cost-effective way to take care of your body. It is also an excellent cooking oil as it is loaded with good fats and provides the body with energy. The properties in the oil penetrate deep into the skin and nurture it. It also has many skin-friendly nutrients such as Vitamin E, K, and iron. This oil works better than the average products available in the drugstore

Effective on skin problems such as

•    Premature aging
•    Eczema
•    Dry and rough skin
•    Sunburn
•    Wrinkles and fine lines

Take a look at this infographic to know about the importance of vitamins for skin health

3.    Argan oil

Argan oil which is known as “liquid gold” is an expensive Moroccan oil. It contains high levels of Vitamin E, essential fatty acids, and antioxidants. The oil protects the body from free radicals and helps to slow down aging. Also, it restores the elasticity of the skin, making it plump and soft. Argan oil is also used for cooking and protects our body from, cardiovascular diseases, diabetes and cancer.

Effective on skin problems such as

•    Scars and stretch marks
•    Wrinkles
•    Acne
•    Eczema
•    Dryness

4.    Fish oil

Doctors have been telling us time and again that a fish-rich diet is good for our bodies. This is mainly because of the presence of Omega 3 fatty acids that protect our skin from damage and nourish hair follicles. It also has antioxidant and anti-inflammatory agents that protect the skin from sun damage. It can also be used for cooking which will help you get healthy skin from inside out.

Effective on skin problems such as

•    Acne
•    Wrinkles and fine lines
•    Skin dehydration
•    Sun damage
•    Sagging skin

5.    Carrot seed oil

Carrot seed oil is packed with natural healing properties and is a powerful detoxifier which rejuvenates the skin. The oil contains carotene and vitamin A which is essential for skin and hair health. It is widely used in aromatherapy as it relieves stress and exhaustion.  

Effective on skin problems such as

•    Wrinkles
•    Age spots
•    Skin rashes and irritation
•    Blemishes and scars
•    Muscle weakness

6.    Grape seed oil

In addition to enjoying grapes, you can also use the seed oil to get marvelous skin. The oil is rich in skin-friendly nutrients such as beta-carotene, vitamins C, D and E and fatty acids. Grape seed oil contains linoleic acid which improves the overall quality of the skin. Also, you need to get 14 Potent Vitamins for Younger and Healthier Skin.  It is suitable for all skin types especially for those with sensitive and acne-prone skin.

Effective on skin problems such as

•    Dark circles
•    Acne
•    Wrinkles
•    Heals wounds
•    Skin dullness

7.    Lavender oil

Lavender oil can relieve stress, tension and also boost blood circulation. It is used in various forms including aromatherapy oil, gels, lotion, and soaps. The oil has various antiseptic and antifungal properties which help to treat many skin ailments. Most importantly lavender oil should not be ingested as it can lead to some serious problems such as blurred vision, vomiting, and diarrhea. So it must be only applied topically.

Effective on skin problems such as

•    Sunburns
•    Eczema
•    Wounds
•    Acne
•    Wrinkles

We all know that proper skin care goes beyond using face wash. Since there are so many creams and lotions in the market, it’s easy to get lost when trying to get something suitable for our skin. Oils are a wonderful remedy to soothe various skin issues. Always make sure to wash your body thoroughly after using any of these oils to prevent breakouts. Here are some tips on Choosing the best body wash for acne prone skin.

Opt for a simple natural solution such as oils which will treat a variety of skin conditions without side effects.

Tuesday, 10 May 2016

Summery Bridal Makeup Tutorial | Primp Powder Pout

Hello Lovely Wedding WORLD! 

I am sitting in my little office - weather is officially rubbish again! We had a lovely week of amazing weather the words of my friend...everyone walked around like they'd just won the lottery! 

As I am sitting here, I am filled with the excitement of all of the summer weddings coming up, that I know will most definitely have better weather, especially my Italian wedding coming up in June! 

I had the chance to film the trial for this, Italian destination, wedding coming up!
I don't normally film my trials, but this wasn't a typical trial! The way it came about is, as many of my followers know, I haven't been making videos this year. Through my crazy schedule and just the fact I am tired of filming my own face...I needed a model to create a lovely bridal look. 

A good friend of mine put me in touch with Natalie, in the video, who had had a series of unsuccessful trials between the UK and Italy. Because I needed a model, Natalie needed some pointers, we decided to film together. What I didn't see coming was that Natalie would love what I created so much, that she immediately asked me to be her hair and makeup artist for the big day! UBER amazing and so incredibly flattering! Of course I said, YES, and the rest is history!

Below is the unintentional trial! It is a beautiful sun kissed look. Great for those ethereal brides, seeking a glowing skin, beautiful eyes, looking naturally enhanced but not overdone! 
I hope you enjoy!


Bobbi Brown Hydrating Face Cream
Arbonne Primer 
Urban Decay All Nighter Spray
MAC  Era Eyeshadow, Charcoal Brown
BareMinerals Peach Shadow, Brown
KIKO Lasting Gel Eyeliner 
BareMinerals Stroke of Light
Charlotte Tilbury  Filmstar Bronze and Glow
Ulta Lip Liner
Estee Lauder Tiramasu Pure Lipstick


Monday, 29 February 2016

Top Makeup Tips for Your Corporate Image!

As the world becomes more and more focused on branding, marketing image, it’s becoming apparent that we are truly working within a very visual world. Image is becoming everything. As much as we try to stick to 'Don't judge a book by it's cover', when it comes down to business, it happens more often than you think.
Image: Deliveroo
Grooming and Hair: Ashley Kay Gifford
Companies big and small, spend a lot of money working on their branding and image so that they appeal to the clients they are after. It’s difficult to stand out and this is why so much focus is on branding. But branding doesn’t stop with the company’s image; it also trickles over to the business women and men who run these businesses.
Hawes and Curtis
Grooming : Ashley Kay Gifford
So this leads me to your personal appearance and why it’s important for your business.
Did you know that in less than a second, you can imbed a lasting impression on people you have only just met? According to Business Insider, not only does it take less than a second to make an impression but even if you were to stand in front of this stranger for longer periods of time, that first impression is still imbedded in their psyche and it ain’t goin anywhere!

Women and men who are in the front line of their company’s, appearance can have a big impact on the success of the company and how they are viewed. This isn’t just face to face meetings, but is also corporate images, video calls, filming and interviews.
 photo 20110817-DSC_7431.jpg
Hawes & Curtis 
Makeup Artist: Ashley Kay www.primppowderpout.comPhotography:

Looking after your appearance can give away a lot to customers and clients. How you look can reflect your own self esteem which can directly affect the look of your company and its well being.

Here are some important things to think about when looking after yourself and making sure your first impression is a good impression!
Clamp Optometrist
Hair and Makeup: Ashley Kay Gifford

*When wearing makeup, here are some important tips to follow:
1.When meeting clients face to face, wear makeup that is naturally enhancing.
  1. Eyeshadow is a great way to enhance the eyes. Keeping the colours neutral is the best way to go.
  2. Go for eyeliners and mascaras that enhance the eyes. Heavy eyeliner and spidery mascara can be distracting!
  3. Foundation is a great way to even out your skintone. Ensure the colours you use, match your neck and chest.
  4. Bronzer and blusher are a great way to add some life back into those cheeks. However, stay clear of shimmery, orange toned bronzers all over the face and crazy bright blushers. We’re trying to look naturally awesome not artificially spectacular!
  5. Look after your lips! Lots of talking and indoor aircon/heating can dry out those bad boys! (If I see someone with chapped lips...its all I can look at when they are talking!)
 photo 6.jpg
GHOST for John Lewis
Makeup by: Ashley Kay Gifford

2. When doing corporate filming and photographs, the makeup and grooming techniques are a bit different that the above!
  1. Men and women, keep it matte! It’s easy to become shiny under the harsh lights of filming and photography. If you don’t have a makeup artist at hand, then wearing a matte blotting powder and/or foundation will help. Also, pro tip- bring tissues to blot your forehead with.
  2. Try to stay away from sparkling and shimmering shadows. They can reflect the lighting and it can bounce back on camera.
  3. This goes for men or women - ensure you have some warmth in your skin. Lighting on filming and photography can bleach it out so adding a neutral bronzer around the forehead and across the cheeks can help give back that healthy glow you want.
  4. Its OK to add a little more colour to the face including the eyeshadow, blusher and lips! You can add a bit more eyeliner to the tops and bottoms of the eyes just to enhance them for the camera. 

    Not all brands are the same and some are more edgy and trendy than others. Its about finding what works within your corporate environment and running with it! If your brand is representing something that is for a younger, more artistic or creative audience , then its obvious that how you represent yourself may need represent their style a bit.

However, no matter what, your image affects the way your company is viewed, so make sure you represent your product/business by looking after yourself. Every business style is different, so make sure you ARE the brand!

Deliveroo - Lifestyle shoot
Hair and Makeup/Grooming: Ashley Kay Gifford

You'd be surprised who require corporate makeup and under which circumstances!

On the job with one of my many corporate clients!

If you need more advice or training on corporate image, beauty and grooming, please get in touch! My team of talented artists is happy to help!