I met with Daniel, who is the director of the uber trendy Optometrists based in the heart of Cambridge, and immediately hit it off with him.
Though our coffee catch-up was brief, it was energetic and full of great ideas. One of the ideas was about filming behind the scenes of the shoot. As we were discussing the styles of the shoot, I had this idea that it would be great to do a fly on the wall look into what we were doing.
Daniel is not only the director but also the brilliant photographer of all of their Look books. Talk about multi-talented. So being an artist, Daniel could see the potential of filming our entire shoot.
The video turned out better than I had expected. I managed to source some original music from Dalton Kieta aka Lucid Vision and that played the backing track for the entire video.
I hope you enjoy.